I had the pleasure of working with Black Violin 2018-2021. During my time with the band, I worked on numerous projects that required marketing, project management, and creative direction skillsets.
Some of the things I worked on while with Black Violin were:
Collaborated with Black Violin’s distribution team at The Orchard to create and execute a well-rounded marketing plan for Take the Stairs, their album that was ultimately Grammy-nominated.
Researched and found over social media users to be featured in their music video for “Showoff”. Attained contracts from each user. Organized which clips of UGC should be used in the video, which has nearly 400K views on Youtube.
Project managed the creation of their Christmas album, Give Thanks, to ensure deadlines were met and every team member was completing tasks to work toward the album release.
Worked with the Bose team to fulfill all the requirements of their brand collaboration and planned out social media for several Bose campaigns.
Executed tour marketing plans for 3 different national tours.
Organized logistics and accompanied them to big PR moments like playing on The Today Show. Photographed them on The Today Show and covered the event on social media.
“Showoff” Music Video
All of the clips in this video are of social media users I researched and found, communicated with to gain their permission for use, organized contracts, and found suitable clips to feature in the video.
Photos I took on our New York PR Trip (The Today Show & Paste NYC Session)
